Suggested Resources

Her Book:
It’s been called the definitive book on special events!
 

Special events can either be exceptionally rewarding for an organization or quite possibly the most expensive and ineffective fundraising tool in your development program.

Successful Special Events will help to guide your planning process, inspire creative goals and provide the most helpful down-to-earth tips on the implementation of your event.

You will be provided with a map that takes you through event concept to marketing, implementation and evaluation. Included are numerous forms to meet your every need. This illustrative publication provides inspiration, clarification and ideas that will help to maximize the time and effort dedicated to the production of a special event.

Realize the benefits of thoughtful planning as you evaluate the numerous areas of positive impact. Make your next event the most cost-effective, easily implemented event you have ever produced!

Order now!

The following books have been an important resource to me throughout my career:

Ahern, Tom and Simone Joyaux, Keep Your Donors, The Guide to Better Communications and Stronger Relationships. Hoboken, New Jersey. John Wiley & Sons, Inc. 2008

Beckwith, Harry. Selling the Invisible: A Field Guide to Modern Marketing. New York: Warner Books. 1997.

Bennis, Warren and Patricia Ward Biederman. Organizing Genius: The Secrets of Creative Collaboration. Cambridge, Massachusetts:  Perseus Books. 1997.

Bridges, William.  Managing Transitions.  Massachusetts: Da Capo Press, A Member of the Perseus Books Group. 1991.

Collins, James C., Good to Great. New York: HarperBusiness A Division of HarperCollinsPublishers, 2001.

Collins, James C. and Jerry I. Porras.  Built to Last.  New York: HarperBusiness A Division of HarperCollinsPublishers. 1994.

Collins, Jim, Good to Great and the Social Sectors, Monograph.

Couglin, Dan,  Accelerate, 20 Practical Lessons to Boost Business Momentum, New York, N.Y. Kaplan Publishing, 2007.

DePree, Max. Leadership is an Art: New York: Dell Publishing a Division of Bantam Doubleday Dell Publishing Group, Inc. 1989.

Drucker, Peter. Managing the Non Profit Organization. New York: HarperCollins Publishers, 1990.

Fischer, Marilyn, Ethical Decision Making in Fund Raising, John  Wiley  & Sons, Inc, NY. 

Frantzreb, Arthur, Not on This Board You Don’t, Making Your Trustees More Effective. Chicago, Illinois. Bonus Books, Inc. 1997.

Garfield, Charles. Peak Performers: The New Heroes of American Business.  New York: William Morrow and Company, Inc. 1986.

Greenfield, James M. The Nonprofit Handbook: Fund Raising, Third Edition. New York: John Wiley & Sons, Inc. 2001.

Joyaux, Simone P., Strategic Fund Development: Building Profitable Relationships That Last. Gaithersburg, Maryland: Aspen Publishers, Inc. 1997

Kouzes, James M. and Barry Z. Posner. The Leadership Challenge: How to Keep Getting Extraordinary Things Done in Organizations. San Francisco: Jossey-Bass Inc., Publishers, 1995.

Lancaster, Lynne C. and David Stillman, When Generations Collide, Who They Are.  Why They Clash. How to Solve the Generational Puzzle at Work.  New York, New York. HarperCollins Publishers, Inc. 2002.

Mackay, Harvey. Dig Your Well Before You’re Thirsty. New York: A Currency Book Published by Doubleday. 1997.

Peters, Tom. The Pursuit of WOW! Every Person’s Guide to Topsy-Turvey Times: New York: Vintage Books, A Division of Random House. 1994.

Pettey, Janice Gow, Ethical Fundraising, A Guide for Nonprofit Boards and Fundraisers. Hoboken, New Jersey.  John Wiley & Sons, Inc. 2008.

Pottrock, David S., and Terry Pearce. Clicks and Mortar: Passion Driven Growth in an Internet Driven World: San Francisco: Jossey-Bass A Wiley Company. 2001.

Senge, Peter M. The Fifth Discipline: New York: Doubleday, a division of Bantam Doubleday Dell Publishing Group, Inc. 1990.